Sometimes it seems that innovation on the internet is either impossible or very expensive. Well I must say that the young MBA Greek student at Kingston University UK has proven us that things can be neither expensive nor impossible.
Spyros Pyrgiotis has created www.thetextpage.com looking at it as a cheap way of advertising. Pay per character model, a newish way of charging advertising that attract the attention of media such as BBC.
Now, how can the travel industry benefit from initiatives of this type? The travel industry is the leader in offers. Hotels and other accommodation facilities with the help of user friendly online booking engines (like Sybelio which is fantastic for special offers) could publish their special offers at a very low cost on this web. Google is indexing this site every 20 minutes since and the fact that it renews its content very often is an advantage for keeping it high in Google rank.
So, if you are an hotelier and you suffer from the low production of the tour operators it is time to take action. Get a non commissionable online booking engine that helps you create offers. ( I personally recommend Sybelio) and spread your offers online using Social Media correctly and why not pay per character at www.thetextpage.com.
Sybelio online booking system
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